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7 Ways Brands and Retailers Are Adapting to the Changing Retail Environment

“Here, the different ways companies are adapting to the changing retail landscape” writes unknown author for footwearnews.com. Gone are the days when brands and retailers were able to turn profit simply by introducing a new product to a store or opening an outpost in an untapped market.The above are only three examples of notable mergers and acquisitions in the retail space in the past year. Source: footwearnews.com Share This:

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Good social media experiences don’t outweigh bad ones for young adults

“(Reuters Health) – For young adults, the adverse effect of negative social media experiences on mental health outweigh any potential benefits of positive experiences, a study of university students suggests” writes Midwest Communications Inc for 95kqds.com. Primack said he believes social media lends itself to negativity bias because it is saturated with positive experiences that leave people jaded.But positive experiences on social media were only weakly linked to lower depressive symptoms. Source: 95kqds.com Share This:

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Facebook is cracking down on businesses that lie to customers in their ads

“Facebook will anonymize and aggregate the data, which will show up in the business’ ads dashboard on Facebook” writes Dennis Green for aol.com. “When people have these bad experiences, it is bad for trust with all businesses on the platform, and it’s bad for Facebook,” Epps said.Eventually, Epps says, she hopes to see zero negative experiences on Facebook related to online-shopping ads.”The goal is to provide more relevant and trustworthy experiences interacting with businesses on Facebook.”.  Source: aol.com Share This:

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Why Viacom Is Betting on SlimeFest, Clusterfest and Other Live Events

“This is an exciting area, and we expect revenue in live events and recreation to nearly double” in the current fiscal year” writes Georg Szalai for billboard.com. “Live experiences are a great avenue for feeding that need and helping to bring kids and their families closer together and closer to Nickelodeon.”.  Source: billboard.com Share This:

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Airbnb quietly launches Travel Stories in beta, letting users share ephemeral pictures and videos that can be viewed in-app or online

“By creating a trove of travel content that links users back through to the Airbnb platform, Airbnb is creating something that is aimed at entertaining its users, while at the same time providing some practical functionality in the form of links to places” writes Ingrid Lunden for techcrunch.com. Now Airbnb is becoming the latest adopter of the format: the travel and accommodations startup has quietly launched a new feature called Travel Stories, a way for guests to create video sequences of their Airbnb experiences to post on the site.The company…

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Google I/O announcements suggest a voice-forward, not voice-only, future

“And because of its connection to Android, Google Assistant is set up to provide users with unique multimodal experiences” writes Steven Hansen for venturebeat.com. At Google I/O, the company took this one step further with a renewed focus on how developers can take advantage of a screen again when it comes to Google Assistant experiences. Source: venturebeat.com Share This:

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A tech company is giving each employee $1,500 to spend on experiences — and it’s a millennial’s dream perk

“Roughly 80% of Qualtric’s employees are millennials born between 1982 and 2000, according to Maughan” writes Melia Robinson for businessinsider.com. “We work on experience management all day long,” Maughan said, adding that the new “experience bonus” shows employees that “this company walks the walk.”.  Source: businessinsider.com Share This:

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God of War and Star Wars Holochess get free iOS AR experiences

“The free Holochess feature of Star Wars: Jedi Challenges is currently exclusive to iOS. Both are available now for download from their respective app stores” writes Jeremy Horwitz for venturebeat.com. God of War – Mimir’s Vision is the PlayStation’s first AR tie-in app, and comes in both iOS ARKit and Android ARCore versions.Separately, Sony has debuted the AR app God of War – Mimir’s Vision, letting players dig into the impressive world map and lore of the soon-to-be-released PlayStation 4 title.Each of the creatures appears as a hologram floating on…

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Facebook Prepares for Europe’s General Data Protection Regulation With ‘New Privacy Experiences’

“Facebook this week shared a blog post explaining “new privacy experiences” that will be available on the social network, in compliance with the European Union’s General Data Protection Regulation (GDPR), coming into effect on May 25″ writes Day Ago On for macrumors.com. The social network is also focusing on protecting teenagers with multiple GDPR compliant features that will be launching worldwide.They will be able to decide if they want Facebook to use data from partners to show them these type of ads or not.For profile information, users that have opted…

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Apple applies for patent that lets riders virtually fight zombies or hang glide in self-driving cars

“Apple has applied to patent a VR system for autonomous cars that would use interior screens and VR headsets to alter the interior of the vehicle, as reported by VentureBeat” writes Apr Edt for theverge.com. Last July, CEO Tim Cook confirmed in an interview that Apple is currently “focusing on autonomous systems.” Apple isn’t the first company to consider what to do with the interior real estate of autonomous cars.On top of that, the patent proposes at least one VR controller that generates virtual content for projection and a mechanism…

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